FirstGroup plc

Rail franchise bid DVDs

As one of the rail operators bidding to the Strategic Rail Authority for various rail franchises, FirstGroup plc required DVDs to support their applications.

Our solutions were commissioned and completed within 8 weeks. We combined commentaries by Managing Director designate Elaine Holt, appearances by CEO Moir Lockhead, voiceover, vox pops, mini-documentaries filmed with staff members, and 3D computer graphic animation to make some of our most dynamic productions.

The Department for Transport subsequently announced that First Group has been awarded contracts to run the Greater Western franchise and the Thameslink/GN franchise (First Capital Connect) from April 2006; CreationVideo is pleased to have supplied material for both bids.