Case study
A highlight of our long relationship with the BBC came when we were asked to produce a film to introduce The Pulse, a new BBC research tool. Our film was aimed at BBC producers and other internal audiences, to help them understand The Pulse and its purpose within BBC.
The BBC scripted a dramatic mind reader scenario, which we filmed and cut with staff interviews - including the BBC's Director General, Mark Thompson - and BBC programme trailers, juxtaposing them with statistics from The Pulse.